MeFeedia reports that H.264 is currently the dominate native video format and continues to be broadly adopted.
H.264 continues to grow with the rise of modern browsers & the massive growth in mobile (mostly iOS & Android).
WebM currently accounts for < 2% of total videos in their index, however, this could change with YouTube recently announcing it was transcoding all of its index into WebM.
Source is http://www.dvcreators.net/h-264-is-taking-over-the-web/
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